7 Surefire Ways To Increase Your Traffic Starting Yesterday

Internet. Business. Profit. To fully integrate all of these words into a successful merging you will need another word. Traffic. Every article you will find about making your site or company successful would always include the importance of generating traffic.

So, we all know that in the core of it all, traffic is the most essential thing to a successful internet based business company. Aside from ensuring that you have a great product to sell, and you have your company’s internal organization well taken core of, it would be time to get to the nitty-gritty of things, generating traffic.

If you already have a site and you want think that you’re not getting the traffic that you’re supposed to be getting, then its time to reconsider. If you are contending in these very competitive business, you should always be a step ahead of your competition, increasing your traffic flow should have been done starting yesterday.

Timing is essential, that’s an old adage known to everyone. But with generating traffic, you should always be on your toes and be a day ahead of everyone. Never think of today and tomorrow as a starting point for making your site traffic laden, it should always have been yesterday.

To help you out in generating more traffic for your site, here are some seven surefire ways to increase your traffic starting from yesterday.

1) Invest in good advertising with search engines

Google’s AdWords and Yahoo’s Overture provide great advertising schemes that are very truly popular and assures great traffic. Although with this surefire way to increase your traffic would cost some money. While some would shy away from spending money to increase traffic, it is imperative in this case to do so because AdWords and Overture is the top surefire way to increase your traffic.

You could see for yourself the success this search engine advertising methods have reaped rewards for so many companies. Lots of site feature these advertising system and many have signed on to reap the benefits. Do not be left behind. Every penny is worth it with using Google and Yahoo’s advertising.

2) Exchange or Trade Links with other sites

With exchanging links with other sites, both of you will benefit from the efforts both of you do to enhance your site’s traffic. When one site features another sites link, they could provide one another with the traffic one site generates. The efforts are doubly beneficial because it would seem like both of you are working to generate more traffic. The more links traded with more sites the more traffic could be expected.

3) Use Viral Marketing

Viral marketing allows you to spread the word about your company and product without any costs or if ever low costs only. This is a marketing method that can be quite sneaky; you can attach your company’s name, product or link to a certain media such as a funny video, entertaining game, an interesting article or a gossip or buzz. With this method, people get infected with the creativity and entertainment of the medium that they will pass it on to many people.

4) Search and use proper keywords or keyword phrases for your site’s content

Search engines look for certain keywords that they would show in their results page. In doing so, having the right keyword and keyword phrase is a high requirement in ranking in high in search engine results. You could write your own content or you could hire someone to do it for you.

5) Write Articles that can lead traffic to your site

Submit articles to sites that would contain the same subject that your site deals in. If you sell car parts write press releases and articles about cars and car parts. Attach your sites description and services at the end of the article as well as the link.

6) Join forums and form online communities

Capture a market and show your expertise and credibility. When you found a good foundation for your site, people will trust you and your site and will pass on to many people their trust. Traffic will certainly increase because they know that you can provide what they need.

7) Lastly, Offer newsletters.

If many people know what you are about and your existence is shared with many others, you will find a loyal traffic that can provide you with more traffic by recommendation. If you arouse the curiosity of your customers they would be pushed to help you with your traffic.

Website Design That Can Improve Its Usability

Internet users encounter a website’s usability before they even have decided to use it and more so before they make up their minds on probable purchases. A fact is, the World Wide Web is the supreme setting for empowerment, where the one who is clicking the mouse controls everything.

Search engine marketing is important as generally visitors utilize search engines in order to discover your website. However once they reach your site, they should be able to use your site with ease and understand its content.
Research shows that of 43 million internet websites, only 42 percent are found to be usable.

Evidently, a major measure of website success is its effectiveness in converting leads into buyers.  However, recent studies show that 50 percent of website sales are wasted due to the fact that visitors can not locate the content that they need; this leads to reduced web productivity, increased visitor frustration, wasted visitor time as well as loss of visitor’s repeat visits, in turn, loss of website money.

Studies done by usability experts estimates that by improving your visitors’ web encounter, it increases your buyers by about 40 percent and also increases the overall amount of orders by 10 percent.

A fact is, internet users do not like to wait, more so learning how to go about using a hard to navigate home page. Individuals need to easily understand how a certain website functions immediately after they have scanned the page.

Here are guidelines to improve your website’s usability:

Simple and clear web navigation design

•    It must be situated in the exact same location on each page and in exact same format, so that your visitors will not get frustrated and confused if links disappear and appear unpredictably.

•    Use suitable text in your links. Your visitors must know where links will take them, through reading the text provided in your link.

•    Employ the use of CSS to give emphasis on text links.

•    Include always text links. Keep in mind that each page must have “text links” which links to all important parts of the website.

•    Include a “site logo” linking to your home page. Generally site logos are located at the topmost “left-hand” corner of the page, where most visitors have the tendency to go even before searching for the homepage link which usually is located in your navigation system.

•    Place a website search box to help your visitors locate quickly the information that they need.

Have a simple, authentic and clear content.

An attractive web design no doubt attracts visitors yet good content is what keeps your visitors on your site and inspires them to visit again.

•    When you write your content, while it is important to think of search engines and keywords, also think of your visitors and present the content in a manner that is easily understandable and to solve their problems.

•    Create an attractive heading and each paragraph should offer appealing statements all the time.

•    Create a page content that is easy to scan and emphasize your most important points with colors, bold letters or header tags.

Support your brand

A great brand strengthens your visitors’ impression or idea of your website. A site that is branded strongly imprints in your visitor’s mind your products each time they go “shopping”.

•    Keep typefaces and colors consistent. Pick fonts and colors carefully and consistently use them throughout the website.

•    Keep your page layout constant. Employ the use of a “website template” in order to carry out a consistent page structure.

•    Make a helpful custom page error that can help visitors should they click on “a broken link” or enter an incorrect URL.

Provide visitor feedback

Forms are essential to your e-commerce site’s success, as without it, you can not have your shopping cart. And any site generally needs a form for visitor feedback.

•    Keep them short and easily accessible, clearly noting what is required in order to submit it successfully.

•    Supply your complete contact details including your fax number, business telephone number, postal address and your email address.

Test your website prior to launching

•    Test to determine if your website loads successfully in all “browsers”.

•    Test all your links and be sure that they are working properly.

•    Look for and be sure that your website is free from errors.

•    Search for grammatical errors and misspelled words and correct them if any.

•    Test your website load times.

Web usability puts designing and planning primarily for your website visitors your top priority.  Website that measure up to the expectations of its visitors will have comfortable visitors that will visit your site again and again and recommend it to friends.